Tired of juggling a dozen different marketing tools? HighLevel is the all-in-one marketing and business management platform that’s rapidly gaining popularity and becoming an industry standard.
But how much does HighLevel actually cost?
This guide breaks down HighLevel’s pricing in a transparent and easy-to-understand way, including the different plans, what you get, and how much you could save by switching. Plus, we’ll show you how our exclusive HighLevel Cost/Savings Calculator can give you a personalized cost and savings estimate!
What is HighLevel and Why Should You Care?
Think of HighLevel as your marketing command center. It combines essential tools like:
- CRM: Manage leads and customers in one place.
- Marketing Automation: Automate your email, SMS, and other outreach.
- Website & Funnel Builder: Create landing pages and sales funnels easily.
- Communication: Handle emails, SMS, and even phone calls within the platform.
The big win? Replacing multiple expensive subscriptions with one powerful platform. This means less hassle and more money in your pocket.
HighLevel Pricing Plans: Finding Your Fit
HighLevel offers different plans to suit various business sizes and needs. Here’s a clear overview:
| Plan | Monthly Price | Key Features | Best For |
|---|---|---|---|
| Starter Plan | $97 | 1-3 Sub-Accounts, CRM, Funnel & Website Builder, Email & SMS Marketing, Appointment Scheduling, Unlimited Contacts & Users | Individuals, Small Businesses getting started |
| Unlimited Plan | $297 | Everything in Starter + Unlimited Sub-Accounts, White-Labeling, Advanced Automation, Multi-Channel Marketing, Custom Reporting, API Access, Branded Desktop App, Rebilling without Markup (Phone & Email) | Growing Agencies, Businesses managing multiple clients |
| Pro SaaS Plan | $497 | Everything in Unlimited + SaaS Mode (Resell HighLevel!), Fully White-Label Apps, Tailored Pricing, Limitless SaaS Reselling, Stripe Integration with Markup, Premium AI Features, Split Testing, Advanced API Access, Enhanced Analytics | Established Agencies looking to offer their own SaaS platform |
| Convology+ Plan | $50 | All Pro SaaS Plan Features, Limited to 1 Sub-Account | Convology+ Members needing a single, powerful sub-account at a discounted price |
Annual Savings Alert! Paying annually saves you a chunk of change compared to monthly billing.
What Tools Can HighLevel Replace? (With Potential Costs!)
One of the biggest cost-saving opportunities with HighLevel is ditching your existing software stack. Here’s a look at common tools HighLevel can replace and their typical monthly costs:
| Category of Tool | Example Alternatives | Typical Monthly Cost | How HighLevel Replaces It |
|---|---|---|---|
| CRM Software | Salesforce, HubSpot, ActiveCampaign | $25 – $150+ per user | Built-in CRM for contact/lead management, pipeline tracking, automation. |
| Email Marketing | Mailchimp, Constant Contact | $20 – $100+ | Integrated email campaign creation, automation, and analytics. |
| SMS Marketing | Twilio, EZ Texting | $10 – $50+ | Built-in SMS messaging and automation capabilities. |
| Marketing Automation | ActiveCampaign, Zapier | $30 – $200+ | Robust workflow builder for automating marketing and sales tasks. |
| Funnel Builder | ClickFunnels, Leadpages | $97 – $297+ | Drag-and-drop funnel builder for creating landing pages and sales flows. |
| Appointment Scheduling | Calendly, Acuity Scheduling | $15 – $50+ | Integrated calendar and appointment booking system. |
| Website/Landing Page Builder | WordPress Plugins (e.g., Elementor), Unbounce | $20 – $99+ | Integrated website and landing page builder. Plus, the LeadConnector plugin connects your existing WordPress site. |
| Community Platform | Circle, Kajabi, FluentCommunity | $39 – $199+ | Membership features and community functionalities integrated with your marketing. |
Note: These are just example costs. Your actual savings will depend on the specific tools you’re currently using and their pricing. Check out our calculator for a closer estimate.
Understanding HighLevel’s Usage Costs
Beyond the subscription fees, HighLevel has transparent usage-based pricing for certain features:
| Service | Unit | Pricing (US/Canada) | Notes |
|---|---|---|---|
| Local Phone Numbers | Per month | $1.15 | |
| Toll-Free Phone Numbers | Per month | $2.15 | |
| Outbound SMS | Per segment | $0.0079 | May vary by country; carrier charges apply |
| Inbound SMS (US) | Per segment | $0.0083 | |
| Inbound SMS (Canada) | Per segment | $0.0079 | |
| Outbound MMS | Per segment | US: $0.0200, CA: $0.0220 | May vary by country; carrier charges apply |
| Inbound MMS (US – Local) | Per segment | $0.0100 | |
| Inbound MMS (US – Toll-Free) | Per segment | $0.0200 | |
| Inbound MMS (Canada – Local) | Per segment | $0.0100 | |
| Inbound MMS (Canada – Toll-Free) | Per segment | $0.0200 | |
| Outbound Calls | Per minute | $0.0180 | Includes client minutes |
| Inbound Calls (US – Local) | Per minute | $0.0085 | |
| LC Email System | Per 1000 emails | $0.675 | All plans |
| Email Verification | Per 1000 verifications | $2.50 | All plans |
| Workflow Premium Actions | Per execution | $0.01 | AI actions priced differently |
| Workflow Pro Plan | Per month | $10.00 | 10,000 executions |
| Conversation AI (Usage-Based) | Per message/suggestion | $0.02 | All plans |
| Conversation AI (Unlimited) | Per sub-account/month | $49.00 | All plans |
| Dedicated IP Address | Per month | $59.00 | Agency Pro Plan only |
| Yext Online Listings | Per month (min 3 months) | $30.00 | |
| Per sub-account/month | $10.00 | Plus usage fees | |
| Ad Manager | Per month | $10.00 | Unlimited campaigns |
Understanding these usage costs will help you accurately estimate your overall expenses.
Calculate Your HighLevel Costs & Savings!
Ready to see exactly how much HighLevel could save you?
How to Use the Calculator:
- Select the tools you currently use (or plan to use).
- Enter how much you’re spending each month (for example, $75 on email marketing)
- Choose the HighLevel plan you’re considering, including the exclusive Convology+ option.
- Enter your typical usage numbers (e.g., emails sent per month, SMS volume).
- Instantly see your estimated monthly and annual costs with HighLevel and your potential savings!
Calculate Your Savings with HighLevel
HighLevel consolidates your tools. Select the types of tools you’re using and enter current monthly spend for each.
Choose Your HighLevel Plan:
Your Estimated Savings
Estimates are based on your input and selected HighLevel plan. Actual savings may vary.
Copyright 2018-2025 Convology LLC. All Rights Reserved.
The Convology+ Advantage: If you’re a Convology+ member, be sure to select the discounted $50/month plan to see your incredible savings!
Why Choose HighLevel? The Big Picture
Switching to HighLevel isn’t just about saving money (though that’s a huge perk!). You also get:
- Simplified Operations: Manage everything in one place, reducing complexity.
- Increased Efficiency: Streamlined workflows and automation save you time.
- Better Data Management: Centralized data for a clearer view of your business.
- Scalability: Plans to grow with your business.
- Comprehensive Features: Everything you need for marketing and sales.
- White-Label Options (for agencies): Brand the platform as your own.
- Risk-Free Trial: Test it out for 30 days before committing.
Ready to Save and Simplify? Join Convology+!
Unlock even greater savings on HighLevel and gain access to valuable resources and support by becoming a Convology+ member! Take advantage of our exclusive $50 per month HighLevel plan (the power of SaaS Pro for a single sub-account at a fraction of the cost!).
Start saving and streamlining your business today!
HighLevel Pricing FAQs
- Is there a HighLevel free trial? Yes, you can try HighLevel free for 30 days.
- Are there any hidden HighLevel costs? HighLevel’s core plan costs are transparent. Usage-based fees apply to services like SMS and email, which are clearly outlined.
- Can I change my HighLevel plan later? Yes, you can upgrade or downgrade your plan as your needs change.
- Which HighLevel plan is best for me? It depends on your business size and goals. The Starter plan is great for individual businesses, Unlimited for growing agencies, and Agency Pro for SaaS ambitions.
- What’s SaaS Mode in the Agency Pro plan? It lets you fully rebrand and resell HighLevel as your own software.
- What kind of support does HighLevel offer? HighLevel provides support via tickets, live chat, Zoom sessions, and priority support for higher-tier plans. If you’re a Convology+ member you get access to our exclusive members-only support community and your HighLevel support is provided by me (and my priority HighLevel support access!).
- Tell me more about the Convology+ discounted HighLevel plan. It’s a special $50/month plan exclusively for Convology+ members, offering all the features of the SaaS Pro plan for a single sub-account. It’s absolutely the best option for entrepreneurs and creators who want everything HighLevel has to offer for their business.
By understanding HighLevel’s pricing and the potential savings, you’re one step closer to simplifying your business and boosting your bottom line. Don’t forget to use our calculator to get your personalized estimate!